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“I’ve built a multimillion dollar business not only by teaching the intersection of blogging and copywriting, but by using it.The Copywriting Scorecard for Bloggers provides clear guidance on how to put this powerful combination to work for you, too.” “This little guide contains a goldmine of blogging insights.It’s years of expert wisdom distilled for beginners.Blogging is an art form, but this brings some order and science where none existed before.” “Wow – so many light bulb moments I just kept reading and reading…Glenn Murray and Darren Rowse are two of my favourite writers so how could I resist something that they did together?As usual, both of them cut straight to the chase and give so many insightful yet common sense tips that your blogging will improve greatly just from the first reading.First, the simple writing mistakes I didn’t even realise I was making.
It’s designed to help you make incremental improvements, and to get you thinking about the individual qualities that work for you and your subscribers.
Follow the advice in this ebook and in no time you’ll see much stronger responses to your blog posts.” “As a business owner, everything comes down to ROI for me, including blogging.
The Pro Blogger Scorecard ebook is the first resource I have seen that has shown us how we can make our blog rise above our competitors’ blogs. I made everyone on my editorial team print out 10 copies of the scorecard so they can score their next 10 posts.” “Of course the scorecard is excellent; it’s like nothing I’ve ever seen before. It’s about the little things you glean that have an impact on the very way you think about blogging and copywriting. I’m a professional copywriter.” “The Copywriting Scorecard for Bloggers is easy to read and is certainly simple to implement.
The Copywriting Scorecard for Bloggers focuses on the core activities you need to do well in order to have a profitable blog.
That is, knowing what actions will improve your business and crafting your blog posts so that readers perform those actions.